Fast-forwarding the digital transformation of Sweden’s leading bank


As Sweden’s first private bank, founded over 150 years ago, SEB is no stranger to evolution and change. But new laws, new customer behaviors and new competition through disruptive fintech startups demand that banks adapt to a new order – fast. SEB engaged Doberman to help them map the opportunities of tomorrow and infuse a new order for innovation.

Our work with SEB is a long term engagement where we now collaborate to materialize their strategy in to products, services and the future role of a bank.
— Johan Bernunger, Business Director & Strategist, Doberman